January 16, 2024
How to Begin Your Marketing Transformation Journey
In the fast-evolving landscape of marketing, staying ahead of the curve is not just a…
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Latest Insights
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January 9, 2024
Leading a CRM Transformation for a Major Telecommunications Organisation to Enable Personalised Multi-Channel Customer Engagement
OBJECTIVES Drive awareness and sales through recently launched direct-to-consumer channel. Grow the contactable and marketable…
December 19, 2023
Harnessing Behavioural Science to Drive Workfront Adoption
Objectives As an enabler to their personalisation strategy, a large UK Retail Bank made the decision…
