Kinetic, our lab-based approach to innovation, accelerates you into the future of AI. We reimagine customer and business value, advancing your experiments with ambition and foresight for rapid, ethical scaling.
At Optima Partners, we understand that Generative AI (Gen AI) isn’t just a technological advancement; it’s a strategic asset. We believe in actively applying Generative AI with a clear vision to deliver real value.
From concept to reality, Generative AI has evolved, and organisations that strategically embrace it can seize its opportunities. Our multidisciplinary expertise ensures you understand and implement it successfully.
‘AI won’t replace humans, but humans with AI will replace humans without AI’
Karim Lakhani
Professor at Harvard Business School and author of: Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World.
Embracing Generative AI isn’t merely an option; it’s a pathway to staying ahead of the curve and thriving in a world driven by innovation. Companies that hesitate to adopt this transformative technology risk being left behind in the wake of rapid progress. However, let this not be a cause for fear, but rather a call to action – to cut through all the noise, demystify Generative AI, and truly understand where it will deliver the most value for you, your business and your customers.
What We Do
Optimising Generative AI, Partnering for Progress.
Our Kinetic Generative AI Services
1. Cutting Through The Noise
An introductory session demystifying Generative AI, before exploring its application in the outside world and where it could create value in your business.
2. Getting Started: Pilot
A proof of value Discovery Phase, aiming to understand the current landscape, reimagine use cases and create a roadmap from today’s reality to tomorrow’s vision.
3. Developing your Strategic Framework
Adaptive co-creation of Generative AI strategy, aligned to strategic goals and prioritised for early value – whilst incorporating ‘freedom within a framework’ principles.
4. 90-Day Accelerator
Enabling clients to deliver value within 90 days. We challenge traditional approaches, introducing new ways of thinking, leading, and working to drive meaningful change.
5. Delivering Generative AI at Scale
Ready to take it to the next level? We’re here to help you transform your business – across organisation and people, process, data and technology.
Embracing the Future: The Dual-Edged Sword of Generative AI in Business
Optima’s CEO, Alan Crawley, and Associate Director, Natalie McLellan, have co-authored a compelling new leadership piece addressing the complex challenges businesses face when adopting Generative AI. The article explores different strategies for aligning AI initiatives with core business objectives, whilst emphasising the critical role of human expertise.
Enter your email below to access the document and we’ll also send you a copy of the insights from our recent Generative AI event:
Want to know more?
Speak to our Practice Director, Design and Transformation
Email or call 0131 272 2722
Take Control of Your Generative AI Strategy with the Help of Optima Partners
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